Oliver Dannefalk & Carl Pers

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My guests this week are Oliver Dannefalk and Carl Pers of the Swedish brand RUBATO. Even though they’ve built their brand organically from their first product, a sweater, they’re still pretty under the radar; And they want to keep it that way. Oliver and Carl talk about how they first met in a vintage shop and their predictions for the future of retail. They also get into the importance of building a world for their clients, vintage Ralph, and quality denim. Plus, they remind us that you don’t just want to buy something, you want to make a connection with the brands that you buy into.

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🧶👖TOPICS DISCUSSED🧶👖 

👟💨 A shoe brand with a name no one in North America can pronounce 

Jeremy’s go-to Rubato sweater 

Vintage Ralph Lauren 
 

🚨 EXTRA 🗯  from Oliver and Carl: 

CAREFUL WHILE DRIVING ON THE WRONG SIDE OF THE ROAD FOLKS 

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Sponsored by Standard & Strange – Get the facts on denim here.

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Jeremy Kirkland